Flyer printing Sydney | Leaflet Printing Melbourne | Pamphlet Printing
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Flyer Printing

Flyer Printing & Leaflet/Pamphlet Printing Services

 

If you are looking for a cost-effective advertising solution that can be monitored, controlled and measured then flyer distribution is the answer. But before you get to the distribution stage, you need to find a printing solution that can manage any format including flyer printing, leaflet printing and pamphlet printing.

 

Get in touch today to find out more about our printing services. Click on the button below to send us a quick enquiry:

Flyers, Leaflets and Pamphlets – What is the Difference?

First, it’s important to understand the differences between flyers, leaflets and pamphlets.Flyers are usually a single sheet of paper that can be printed on one or both sides. They are designed to be handed out or delivered direct to letterboxes and are not folded.
Examples of the most popular sizes for Flyers: A6, DL, A5, A4Leaflets are also a single sheet of paper and may be printed on one or both sides. However, they are usually folded. Sometimes they are folded to be used as an insert or mailed out.
Examples of the most popular sizes for Leaflets: A4 folded to DL, A4 folded to A5, A3 folded to A4 or DLPamphlets on the other hand, are unbound printed publications and are designed like booklets. They usually comprise of a few pages of paper folded and stapled together.
Examples of the most popular sizes for Pamphlets: 8-page, A4 folded to DL pamphlet, 4-page A4 folded to A5 etc.

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Top Considerations for Flyer Printing

 

Success of a flyer distribution campaign depends greatly on the visual appeal of the flyer. Here are a few tips on how to go about planning your flyer printing job, so you can get the results you need:

Offset vs Digital Printing

When considering flyer printing and other printing services, you’ll need to choose between offset printing and digital printing. The most common commercial printing technology used for high volume is Offset lithography. It offers the benefits of high image quality, lower cost for big orders and it can be used on many different printing surfaces.

 

Digital printing bypasses many mechanical steps used for conventional Offset printing which offers many benefits. Digital printing benefits include short turnaround times, uniform printing and lower prices for jobs of low volume.

Colour vs Black & White

Before deciding on a flyer printing service, you’ll need to decide between designing your flyer in colour or black & white. Both options offer their own set of pros and cons. Black and white flyer printing is generally cheaper and works for many jobs.

 

However, many businesses use colour to grab attention and add unique design to their printed materials. Although colour printing may be a bit more expensive, it may be a better option if it best meets your marketing needs.

Flyer Size - What is Most Effective?

Flyers can be printed in various sizes.

 

  • A4 size is the size of a standard sheet of paper
  • A5 is half standard sheet of paper
  • A6 is a quarter of a standard sheet of paper – similar to postcard
  • DL is a third the size of a standard sheet of paper

 

The most effective size is the one that allows you to provide enough information without costing you too much money. Avoid sizes that are so small that you can’t include basic important information such as a call to action, phone number, address, image and details of your offering.

Choosing the Right Paper

It’s essential to choose the right paper for your flyer printing needs. Both paper stock and heavy board stock offer excellent benefits depending on your printing job. Paper stock is the most commonly used choice for flyer printing and leaflet printing and is a cheaper option.

 

Heavy board stock offers better durability than paper stock and it’s often used for pamphlets and other printing jobs that require high durability.

Cello-Glazing

Cello glazing is an expensive option and should only be considered if you are trying to attract a certain clientèle or promote a particular image. It should not be used on anything larger than a DL size as it is too costly and unnecessary.

 

The best sizes for cello glazing are A6 and DL. If you decide to use cello glazing, you can choose between matte and gloss cello glaze. Gloss grabs the attention but you’ll want to choose matte if you need the ability to write on the paper.